The queue for those tickets, initially reserved for both Taylor . Everything has just become more expensive in our world with inflation. Onsale Dates and Times TaylorSwiftTix powered by Verified Fan Starts Tue, Nov 15 @ 10:00 am EST Ends Thu, Nov 17 @ 10:00 pm EST 55 days ago Aisle Seat Verified Fan Presale Starts Tue, Nov 15 @ 10:00 am EST Colleagues of ours at Vox had a great story about the TikTok to Spotify pipeline. According to Ticketmaster's recent release, West Coast ticket sales scheduled to begin at 10 a.m. PST would be pushed back to 3 p.m. Theres a limit on venues and they all seem monopolistically controlled. But yes, you were promoting the thing that you could sell. All of that was promotion for you to go spend $12 or $13 on a CD, or 99 cents on a song in the iTunes store. The Swifties are seeking $2,500 for each civil violation. Well, if you want to do a 20 best guitar solos of all time conversation, we can start a whole new podcast on that. Say you only listen to Guns N Roses for an hour that month, but everybody else listens to Taylor for like 24 / 7, the entire time. There are all kinds of new ways to participate. Taylor Swift Finally Addressed the Ticketmaster Debacle. Again, I will say, I think the style of pop music in particular right now does not lend itself to the intimate club show. She had bumps along the road doing so. Shes a great musician, shes also just very good at making money. Tennessee Attorney General Jonathan Skrmettivowed to investigate Ticketmasterafter his office was flooded with messages fromirate concert hopefuls. While it's impossible for everyone to get tickets to these shows, we know we can do more to improve the experience and that's what we're focused on," it concluded. You have to get completely enmeshed in this thing and see all of it to be able to understand the references that are happening in any given moment. 2022 CBS Interactive Inc. All Rights Reserved. The services are built on music, like audio trends, dances, and memes. So Spotify launches in Europe, and what they sell you is convenience. It seems the only option is to go find radical alternatives and get into the world of crypto in order to survive in music. When fans eagerly showed up to try and purchase tickets on Nov. 15, however, they were met with a litany of issues on the Ticketmaster website. Many fans took to the internet to criticize Ticketmaster's handling of the pre-sales, including Rep. Alexandria Ocasio-Cortez, D-N.Y. Ticketmaster merged with Live Nation in 2010, a move which has been criticized as creating a monopoly. What Im getting at is that the marketing funnel is really hard. "You were selected for this opportunity because you have been identified as a fan who received a boost during the Verified Fan presale but did not purchase tickets," it continued. For some of us, they even created tools that would help you export your music, so that you could grab your entire MP3 library and all your ripped CDs and carry them with you. Its beautifully made music, and I understand that they were all dating each other and you can just hear the pain, but I find it tedious and boring. Well, I think that tour is actually finally over, but she was effectively permanently on tour, and it was generating tons of media for her on social. What happens after you submit a ticket request? Taylor Swift fans who are registered as "verified" may have a second shot at tickets to her "Eras Tour" as Ticketmaster tries to make things right after its website crashed last month amid an onslaught of orders. You dont have a streaming service unless you have all the music. I think every artist has always thought that their label takes too much money. Taylor Swift announced the Eras Tour earlier this month her first since her "Reputation" album tour in 2018 and fans are eager to get their hands on tickets. There is some concern that people are only listening to music on TikTok, and that they need to listen to the really fast, sped-up version instead of the real one which is a major trend we have reported about on Switched on Pop, because that is their engagement with music. Legal Statement. For Spotify and all the other streamers, its not great, because it means you cant control your costs. I want to sell my TS Eras tickets here on stubhub. Okay. Given the success of Midnights, Swift's overall popularity and the fact that the singer-songwriter's previous tour had been canceled due to the pandemic, Eras was immediately projected to be the hottest ticket of the year. She also shared the names of the performers who will be joining her onstage for her opening acts, including Paramore, Phoebe Bridgers and HAIM, before ending with a message to her fans: "I can't WAIT to see your gorgeous faces out there. "We have already seen that Ticketmaster cannot arrange a pre-sale," she said. It seems as though Ticketmaster should've known that arguably the . It was probably very difficult for an indie artist, because distribution was more challenging then. I think that in continuing to connect with fandoms, there is always going to be a world of people making music and playing music for people because we love human connection. When there is no competition to incentivize better services and fair prices, we all suffer the consequences.". Its just, Click on this one instead of that one, and her fans are all doing it. They keep trying to get somewhere else. The company later said that over 3.5 million users pre-registered for the sale, making it the largest registration in Ticketmaster history. The labels go along with this because functionally, they have no choice. (Matt Winkelmeyer/TAS18/Getty Images for TAS / Getty Images). Then thats why she ends up crashing Ticketmaster, because she understands exactly how to leverage those fans into tickets. Additionally, less than 5% of tickets had been sold or posted on the secondary market. The mega ticket marketplace has apologized but its not enough for these diehard Swifties, who are claiming Ticketmaster purposefully misled presale ticketbuyers when it could not satisfy ticket demand.. Because all the way up to Midnights, she has been a master of marketing an album, but nobody knew at the time that this was going to happen. Dec. 12, 2022, 1:37 PM PST. Tennesee Attorney General Jonathan Skrmetti has launched an investigation into Ticketmaster due to the amount of issues raised by customers throughout the Swift pre-sales. Swift said she hopes that she can provide more opportunities in the future for all of her fans who weren't able to get tickets to the tour. Thats to get you all the way down to, Okay, now Im just handing you $20 again. Or in the case of Taylor Swift, $6,000 for a ticket for a floor seat or whatever. I had Loverfest tickets (which supposedly boosted me). I have always found those models to be a bit optimistic, because most other countries do not look like the GDP of the United States, where many of these tech companies get founded though obviously Spotify was founded in Sweden. Taylor Swift is speaking out amid the controversy surrounding Ticketmaster's handling of her upcoming "Eras" tour. I was one of those listeners. Were looking at Taylor Swift and using her career to chart us through this era. In this period she withheld albums from streaming at times, and removed her entire back catalog from Spotify. Taylor Swift addressed the recent controversy surrounding Ticketmaster's handling of tickets for her upcoming Eras tour. I am openly curious and I do not say that with any sort of darker cynicism whether or not the reality of those forecastable revenues from licensing and music catalogs will play out. Ticketmaster no longer wants to be the "Anti-Hero" to Taylor Swift fans. And the U.S. Senate subcommittee that handles antitrust and consumer rights matters revealed it plans to hold a hearing to discuss concerns about Ticketmaster in the wake of the Eras errors. She withheld her new releases from Spotify, but now her new releases are on Spotify. If you got 15 songs, well, thats a lot more than the nine-song record. She is very online herself, for better or worse, and she understands the rhythms and the dynamics of her fandom and how it interacts with other fandoms. Taylor Swift is speaking out amid the controversy surrounding Ticketmaster's handling of her upcoming "Eras" tour. I mean, its like the bigger internet story, in that you can find more interesting, beautiful, and special little things. I interviewed the artist Tai Verdes a year into the pandemic and he broke out his entire career on TikTok. Nov. 11, 2022: Taylor Swift announces an additional 17 dates. I actually want to instruct the listener. ", "I'm not going to make excuses for anyone because we asked them, multiple times, if they could handle this kind of demand and we were assured they could," she said. Eras will be Swifts first tour since 2018, in honor of her 10th studio album, Midnights, which dropped in October. I mean, it is important to note that the entire music catalog is not available. Its something that you already briefly mentioned, which is that people are developing their own audiences before they ever go to a label and sign a deal. The tour is set to kick off in Arizona in March and wrap up in Los Angeles in August. TikTok isnt like, Hey, heres the link to a page to be able to easily go and check out all this other stuff. Its not going to do that until it has to. For example: based on the volume of traffic to our site, Taylor would need to perform over 900 stadium shows (almost 20x the number of shows she is doing)that's a stadium show every single night for the next 2.5 years. Thats the baseline expectation I think all of us have of the metaverse. The company noted that although they only gave out 1.5 million presale codes, the site was overwhelmed on the day of the sale due to fans who showed up without a code and a "staggering number of bot attacks.". You want to own the most amount of that master recording as you possibly can. The documents cited the "disaster" that occurred on Nov. 15 and Nov. 16, along with the "cancellation of general sale tickets scheduled for Nov. 18," alleging that Ticketmaster "has effectuated this anticompetitive scheme by forcing fans of musicians to exclusively use Ticketmaster for presale and sales prices, which are above what a competitive market price would be.". They were the dominant form of revenue. Its part of the great scheme. I think that middle step of, We need to print CDs, we need to promote CDs, we need to sell CDs, and we need to have a relationship with retailers in order to even have the CDs in the stores, always seemed like a big chunk of revenue that should naturally go to the artist. You use TikTok to get someone to follow your Spotify, then they eventually go to your merch page, then they buy some merch, then they go buy a ticket, and then they eventually show up at your tour, et cetera. Taylor Swifts recently released Midnights album crashed Spotify and other streaming services shortly after the album's October release. Theres huge supply strain constraints. That is a huge part of why Apple is betting on Atmos. Swift hastwo shows scheduled in Pittsburghfor June 16 and June 17. There are people that make middle-class livings by doing Patreon and other subscriber-based tools that kind of exist at a hybrid of music and other content. The idea is that you have to just accept that people want access to everything all the time. ", Senators Amy Klobuchar and Mike Lee announced that a U.S. Senate antitrust panel will hold a hearing "to examine the lack of competition in the ticketing industry. Its like he gets human psychology. By suppliers, you mean the musicians themselves? ", Ticketmaster then explained their Verified Fan process, which is tasked with "identifying real humans and weeding out bots." She has committed hard to the songwriting and music thing, and this next tour is set to supposedly maybe make her a billionaire. In the case of touring, there are way more artists than ever that want to tour at the moment because they had to hold back during COVID-19. But you are the artist. She got into a big fight with Apple Music, which wanted to give Apple Music away to new subscribers for free for three months in order to build a user base. She was very hesitant to participate in the new digital era, calling out the ways in which it was set up to exploit artists. Well, thats what she appears to have mastered, especially with Midnights and this new tour. I feel like Ticketmaster completely screwed up on this one. There are plenty of places where they deserve credit, but in terms of their ownership stakes, no, of course not. I think we have laid out a case now for the change that has happened in the industry and how Taylor Swift and her record releases fit into it and her disputes. A few days later, Swift confirmed she was going back on tour in 2023. Does that stuff seem viable to you? High demand for Taylor Swift concert tickets led Ticketmaster to delay the West Coast pre-sale. Ringtones was one of them.. Fans who weren't able to secure tickets during the Verified Fan or Capital One presales were shocked when Ticketmaster announced that the general sale planned for Friday, Nov. 18 was officially canceled. If so, I think this is where all the hedge funds buying up these music catalogs will have been overwhelmingly right, and they will shove it in our faces and say, Look, this stuff was worth a hundred times more than what you thought it was, because when youre in these virtual worlds, all you want to do is have some great background music going on. Unless that all just gets written by AIs, then maybe not. I mean the musicians, yeah. It was hard to get national or global distribution without a label. Microsoft has failed a few times. Taylor Swift performs onstage during her "Reputation" stadium tour in Arlington, Texas, on Oct. 5, 2018. My instinct is that theyre like, Yeah, heres this license to see if your little ticky-tockie works, and now theyre at the end of a period and theyre like, Oh, it worked really well. While appearing on The Graham Norton Show, the "Bejeweled" singer first teased an upcoming tour tied to the release of her latest album. From the listeners and the artists point of view, its like, What? It is being monetized, and there is a lot of money flowing. Copyright 2023 CBS Interactive Inc. All rights reserved. Notified fans will receive their individual invite to submit their purchase request prior to Friday, December 23. Now theyre an audio company. She added, "The first leg of the tour will be in stadiums across the US, with international dates to be announced as soon as we can! We can probably model some churn based on if theyre listening to great music from the 50s or 60s. There are just endless ways in which people have gotten the short end of the stick here, and she wants to have the biggest stick in the game and own as much of her music legacy as she possibly can. We should just do a mashup of that sigh across all episodes. LOS ANGELES, CA Trying to buy Taylor Swift tickets for the Eras Tour? They want to exit or they actually believe in this system and think that those revenues in the future are going to be very valuable. The logic of it makes sense. So not all the music, but effectively. You understand the value exchange there, even if the label is taking too much money. Taylor Swift Makes Surprise AMAs Appearance in Golden Jumpsuit and Shouts Out Blake Lively! Apple Music is going to be fine because the iPhone is fine, right? Here's Everything to Know. Selling Taylor Swift ERA tickets on Stubhub - Questions! They want to own it. At some point, she met the industry in the middle. Also unusual, because a lot of her peers that go off and make money do so primarily through means outside of music by starting fashion lines, restaurant chains, or whatever it might be. On Nov. 18, Swift spoke out about the fiasco in a message to her fans via her Instagram Story. That is a monopoly. In a previous statement, Ticketmaster said more than 3.5 million people pre-registered for verified fan, the largest registration in the companys history. That just seems very untenable to me. Since it cannot sell music in that one-to-one transaction, it is forever on the hunt for the $20. Its funny, I obviously think of him as a TikTok artist, but hes actually a blanket, ubiquitous, everywhere-in-media artist. You and some of your listeners can dispute this, but music is not a technology business. Its the future of music. Again, it stood as an admission of, We cant sell this stuff. Everybody gets it. To your point, I think peoples expectations are rightly rising because they see something so spectacular, especially when you can go on YouTube and see a clip of the thing which was spectacular. "Tennessee Attorney General Jonathan Skrmetti is concerned about consumer complaints related to @Ticketmaster. On Instagram Friday, she posted news of the lawsuit filing with the caption: Look What You Made Me Do. In a message to The Post, Barfuss explained her participation in the suit. Maybe I dont know myself. Taylor Swift will release additional tickets for The Eras Tour, one month on from the Ticketmaster sales debacle which crashed the site and saw thousands of fans miss out. They just get put out for digital distribution. To get the $20 at the end, we have to front too much money. At some point, she should go see her family. Right. The site was supposed to open up for 1.5 million verified Taylor Swift fans," Maffei said. Oftentimes you can buy greatest hits records, and its not actually the greatest hits, its re-recordings of the greatest hits. Were talking about crypto. The Pennsylvania Attorney General's Office is even getting involved, telling residents experiencing problems with the site tosubmit a complaint. They were a manufacturer in a way that a label today is not. (Matt Winkelmeyer/TAS18/Getty Images for TAS / Getty Images). First published on November 18, 2022 / 1:42 PM. It's really difficult for me to trust an outside entity with these relationships and loyalties, and excruciating for me to just watch mistakes happen with no recourse.". They want to buy their music. Its happening at Warner Discovery. This is what I keep coming back to. Honestly, the only one that I would put money on right now is Lil Nas X. They had raised the prices when they went from vinyl and cassettes to CDs. Bad record contract or not, you still spent $20 and the artist and their label can now fight over how much of that $20 they get. Especially smaller artists that cant front the money for a huge spectacular stage show. Many fans sat in the Ticketmaster queue and were told they would need to start the process over. Swift had been set to perform the "Lover Fest" tour in 2020, but it was canceled due to the coronavirus pandemic. It was the labels job to promote you, manufacture CDs, truck those CDs to stores all over the country, manage their relationships with physical media, and distribute it. That is the big question. Shawn Mendes was a Vine star. The queue for those tickets, initially reserved for both Taylor Swifts verified fan base and Capitol One membersboth with pre-registration codescrashed Ticketmaster shortly before the on-sale time. Potential ticket buyers shared their frustrations on social media, comparing their experience to The Hunger Games and calling on Ticketmaster and Swift to address the debacle. Ticketmaster crashed when demand was higher than anybody behind the sales seemingly prepared for, which has resulted in a lot of frustration that fans haven't been afraid to share in the days since. You can just make a copy of a digital object and sell it again. The New York Times reported that the Justice Department was looking into whether Live Nation Entertainment, the parent company for Ticketmaster, has abused its power in the music industry. Then inside of that, you might make some ancillary deals to re-record or whatever. And while the inquiry is said to predate the Eras tour disaster, the situation further exacerbated complaints from fans, musicians and politicians alike. Subscribehere! The extra dates officially made Eras her biggest tour to date. FAQ - New Privacy Policy, Check out what's clicking on FoxBusiness.com. They dont have exactly that license right now, as far as I understand. There is only so far you can go with user growth in countries that have lower base income and where people have more sensitivity to price fluctuations. She has four versions of this album that make a clock, and you have to buy all four copies on vinyl. There are all kinds of things that are happening in music to lead into that potential future world in which music will be essential. Then when they ran out of countries, their growth stopped. The utility of it, I think, is lacking. Leading the charge is Utah interior designer Julie Barfuss, who tweeted last month that she spent more than nine hours on the SeatGeek site attempting to buy Swift tickets. Charlie, this was great. The labels themselves are saying, Were not going to sign an unsigned artist. The value exchange they did at the beginning in the CD era, where they fronted a bunch of money to an unknown artist and spent a bunch of money on promotion and cocktail parties for Tower Records middle management retail employees, that is all out the window. This material may not be published, broadcast, rewritten, or redistributed. Im off., Nilay, heres the thing: that is the model of streaming. Here we go! You can make an entire business of curation in that way. The thing that we are looking for is which breakout viral successes from TikTok will turn into a multi-decade career like Taylor Swifts. Certainly, the most successful are the K-pop groups. Most of them are pooling, some of them are doing pay per stream, but most are not. Fourteen million people attempted to buy Taylor Swift pre-sale tickets on Tuesday, the CEO of Ticketmaster's largest shareholder has claimed. In total, the company explained, 2.4 million tickets were sold across the Verified Fan and Capital One sales on both Ticketmaster and SeatGeek. ", Swift said Friday that the controversy occurred because of a "multitude of reasons," and suggested that the blame for the situation falls on Ticketmaster. She didnt want to participate in that model. Shes an amazing songwriter. Thats why Im saying its way more than TikTok. If you go see an Avengers movie, you might spend $20 on a ticket plus popcorn, or if you watch it on streaming, you might spend an enormous amount of money for those streaming services. I got them throught Ticketmaster. You had a whole different set of distributors, given that there were physical goods, but most of them have shut down. Will Austin Madonna tickets mirror Taylor Swift Ticketmaster . According to Ticketmaster's recent release, West Coast ticket sales scheduled to begin at 10 a.m. PST would be pushed back to 3 p.m. 2023 Vox Media, LLC. That revenue was going to the labels, not the artists. By Kaetlyn Liddy. We have seen tech stocks everywhere struggling. Lets just be more explicit about that to make it really clear for people. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Streaming is currently very much still a part of that. The most exciting thing in music is that people control more of their destiny. The tour, which will be a "journey through the musical eras" of Swift's career, is set to kick off next March in Arizona. Shes saying, Heres Speak Now (Taylors Version), off we go, and now her fans have instant access. Invitations will be staggered by tour dates in each city. Your expectation is, This better be amazing. Thats creating this upward spiral of, I want a better show. November 18, 2022 / 1:08 PM If you go back and listen to other Decoder conversations, like the one we had with Steve Boom from Amazon Music, its shocking to me how over and over again music itself is undervalued. Taylor Swift on Friday responded to fan frustration over the botched presale for her upcoming "The Eras" tour which led to Ticketmaster's decision to cancel the public sale of tickets. Section 240 Row 15 Seats 22-25 Transfer from Ticketmaster electronically upon payment : tickets are in hand. I was talking about this with my friend Charlie Harding, the co-host of Switched on Pop, and he said that he thinks the upcoming Taylor Swift The Eras Tour is itself the end of an era in music that the age of cheap streaming services is coming to an inevitable conclusion and that something has to change in order for the industry to sustain itself in the future. Things that blow up on TikTok go to Spotify, and things that are streamed on Spotify then go onto Billboard charts. Taylor Swifts dispute over her masters in 2019 and 2020, is another attempt for her to wrestle back control over her music, and get more money for it. Okay, theyre working to sell my product because they have a financial stake in the product too.. The ticket-selling. It met more needs for a smaller slice of people that were less discerning, and then it just took over everything because it was more convenient. 2022 CBS Interactive Inc. All Rights Reserved. ", Swift said that the Eras Tour would kick off on March 18, 2023, in Glendale, Arizona, and conclude on Aug. 5, 2023, in Los Angeles. She eventually had to go to where her listeners were. I had a boost email from TaylorNation, she wrote. There are no founder-friendly music labels out there. Independent artists can fare well in this ecosystem if they get hundreds of millions of people to go listen to a song which they own the majority of, because then theyre getting the full fraction of a penny, rather than a tiny fraction of the fraction of a penny. November 18, 2022 / 1:42 PM There is opportunity for someone to do something very creative and disruptive.. The way you make more money is often either by getting your stuff to more people or by being some middleman who gets a better, stronger contract. There has been a realization that many of these streaming platforms, which had been valued as tech companies, are actually just digital media companies, and theyre trying to figure out how to pull in revenue after a decade of growth that has been funded by low interest rates and the natural business cycle of streaming. "We strive to make ticket buying as easy as possible for fans, but that hasn't been the case for many people trying to buy tickets for Taylor Swift | The Eras Tour," Ticketmaster began in the statement. Call it what you want, but it seems safe to say at this point that the rush to buy Taylor Swift concert tickets was a complete fiasco. Its like, How long is this fandom going to last? There has been a financialization of music catalogs, and many people are selling their catalogs for multiples of over 10. If youre a music label, youre almost like a venture capitalist. And that is true; I am on guitar solo TikTok. Its very possible that someone might need this company because with music, to your point, you cant bet against the internet. Well, it was similar yet different in many ways. Its all out there. Just to put a pin in it, highlight it, circle it, bold, italic, and underline that inversion. Harris dead at 31. She has voiced concern about digital music and streaming for over a decade, and she has taken some very important actions to show herself as an underdog being exploited by big tech companies that just want to take all the money. Right. "Even our competitors want to come on our platform. We have settled the most important debate: Is David Hasselhoff rich in Germany? ", "It goes without saying that I'm extremely protective of my fans," she said. It seems like every tech company has tried to do that in the last three years, and it doesnt seem like people are pouring in to do lots and lots of live audio. Look, I recognize that it is beautifully made music. Li Cohen is a social media producer and trending reporter for CBS News, focusing on social justice issues.
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